Privacy Policy

Last updated: January 2026
Product: VIV (Website & Mobile Application)

VIV (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or use the VIV mobile application.

1. Who We Are

Controller: VIVFEM (operated by MUZO Holding)
Contact email: support@muzoholding.com

VIV operates in accordance with the EU General Data Protection Regulation (GDPR).

2. What Data We Collect

We only collect data that is necessary to operate and improve VIV.

a) Data You Provide Voluntarily

This may include:

Email address (e.g. when signing up or contacting us)
Self-reported inputs within the app (e.g. cycle phase, energy level, stress, preferences)
Feedback or messages you send to us

b) Usage & Technical Data

Automatically collected data may include:

Device type and operating system
App or website usage data (e.g. interactions, session duration)
Anonymous analytics data

We do not collect sensitive medical records or clinical data.

3. How We Use Your Data

We use your data to:

Provide and operate the VIV app and website
Generate guidance and content based on your inputs
Improve functionality, logic, and user experience
Respond to inquiries or support requests
Comply with legal obligations

We do not sell your data.
We do not use your data for advertising profiling.

4. Legal Basis for Processing (GDPR)

We process your data based on:

Your consent (Art. 6(1)(a) GDPR)
Performance of a contract (Art. 6(1)(b) GDPR)
Legitimate interest in improving and securing our service (Art. 6(1)(f) GDPR)
Legal obligations where applicable

You may withdraw consent at any time.

5. Data Storage & Security

Your data is stored securely using industry-standard safeguards
Access is restricted to authorized parties only
We take reasonable technical and organizational measures to prevent unauthorized access, loss, or misuse

6. Data Retention

We retain personal data only as long as necessary to:

Provide the service
Fulfill legal or contractual obligations

You may request deletion of your data at any time.

7. Data Sharing

We may share limited data with:

Technical service providers (e.g. hosting, analytics), strictly for operational purposes
Authorities, if required by law

All partners are required to comply with GDPR and confidentiality obligations.

8. Your Rights Under GDPR

You have the right to:

Access your personal data
Correct inaccurate data
Request deletion (“right to be forgotten”)
Restrict or object to processing
Request data portability
Withdraw consent at any time

To exercise your rights, contact: support@muzoholding.com

9. Cookies & Analytics (Website)

Our website may use essential cookies and privacy-friendly analytics to understand usage and improve performance.

You can manage cookie preferences via your browser settings.

10. Children’s Privacy

VIV is not intended for users under the age of 18.
We do not knowingly collect data from minors.

11. Changes to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be available on our website.

12. Contact

If you have questions about this Privacy Policy or how your data is handled, contact us at:
support@muzoholding.com